An adaptive 'About Us' page for Pottery Barn, designed to reintroduce our evolving brand to investors, customers, and job seekers. This page was a major initiative for our brand, in which I worked directly with several of our VPs and Directors.
Fall 2018
A CSR (Consumer Social Responsibility) landing page for Pottery Barn, launched in time for Earth Day. This was a major project that required working closely with our SVP of eCommerce, Director of CSR, and many of the external partners who give us our verifications, including FSC, BCI, and Greenguard.
Summer 2019
Campaign creative to support the launch of Pottery Barn’s collaboration with bridal and fashion designer Monique Lhuillier.
Holiday 2017
Launch of PB Air Seating Collection
Fall 2016
Overhauled Seating Collections Page
Summer 2017
Campaign creative to support the launch of Pottery Barn’s collaboration with Lilly Pullitzer. This was a major crossbrand effort that required working closely with teams from Pottery Barn Kids, PBteen, and Lilly Pulitzer.
Summer 2018 & 2019
A homepage and emails to support the launch of Pier 1 Import’s Outdoor Collections.
Summer 2016
Campaign creative to support the launch of Pottery Barn’s collaboration with Indian Fashion Designer Sabyachi.
Holiday 2016
“Mad for Plaid” campaign to support the initial launch of holiday.
Holiday 2016
Organic Social Instagram Story to support the launch of Pottery Barn’s collaboration with Pendleton.
Holiday 2020